I don’t do this very often but I wanted to begin today’s post by sharing a few places you can find me these days on the airwaves. 📻

(You’ll see why this is pertinent to today’s topic in a sec.)

Between the Before and After Podcast: In this interview with Jon McLernon (who you may remember from his episode on my show!) I share a bit of my story, including growing up with a rare heart condition, my early love of storytelling and creativity, and the nuances of being an identical twin.

Life, Love, and Leadership for Physicians podcast: How to make an impact through storytelling. In this conversation with Dr. Rachel Miller, we discuss how leaders (especially people in healthcare) can become better communicators, and how to use storytelling to influence others and effect change.

Soloist Women with Rochelle Moulton: In this interview with Rochelle Moulton (a previous guest on my show!) I explore how to use storytelling to make an impact as a soloist. We discuss the value of sharing your own stories, personality, and perspective, even in a B2B context.

Now, with that bit of “self-promotion” done, let’s talk about… you guessed it…. self promotion!

Let me ask you something: Do you ever feel hesitant to talk about yourself, “brag” about your work, or take up too much space or airtime?

Likely, you want to share more of what you do / think / believe… you want to grow and gain more opportunities as a businessperson or leader in your field… you want to be recognized for your efforts and your unique contribution.

But at the same time, you DON’T want to:

➡️ spend all your time on social media in content-creation hell

➡️ add to the noise and clutter in the world

➡️ seem like you’re full of yourself, self-centered, or self-involved

➡️ feel like you’re hogging the microphone.

Did I get that right? If so, trust me – you are not alone. I’ve heard many leaders, including people who have accomplished some pretty remarkable things, express similar sentiments. And I share them, too!

If you feel this tension, I actually think that’s a good thing. It means you know you have something worth sharing with the world, and at the same time, you’re considerate of others. You want to do something meaningful that will have a positive impact, and not just take up space. That’s a good thing.

The risk, though, is that you don’t speak up and share what you’ve really got to offer. You hold back and miss the opportunities to get the recognition you deserve, and more importantly, make the kind of impact that you could make.

That’s why I wanted to have Lisa Bragg on my show.

Lisa Bragg is an author, speaker and advisor who helps leaders navigate savvy self-promotion that is authentic and gets results.

She helps high-achievers of all sorts be seen, heard, and share their value with the world. Lisa then takes it a step further to show leaders how to help less visible people on their teams to do the same.

Lisa’s book, Bragging Rights: How to Talk about Your Work Using Purposeful Self- Promotion, launched as a best seller in May 2023.

In this episode, we explore how leaders can embrace purposeful self-promotion to make a bigger impact while staying true to themselves.

Topics we cover:

➡️ Why we all need to feel seen and heard, no matter who we are or what we do.

➡️ Common myths (like, “if you’re good enough, people will eventually recognize / reward you”) and why these are false.

➡️ The difference between purposeful self-promotion and narcissistic megaphone-ing.

➡️ Why self promotion does not require social media!

➡️ Easy, everyday, non-gross tips for getting more attention and promoting yourself.

➡️ The importance of developing your own point of view, and what you want to be known for.

➡️ Why you don’t need to keep re-inventing stories or making new content… and why you should re-tell your signature stories again and again.

➡️ The value of a professional brand – why you should have one, regardless of your role, and how to get started.

➡️ Why you DO deserve credit for your work, even in a team situation, and a key phrase you can use to help other people see your value.

➡️ How leaders can (and should!) help others advocate for themselves.

Don’t miss this energizing and inspiring episode!

Check it out here: my website, Spotify, Apple, Google, Amazon, and anywhere else you listen to podcasts.

And, when you’re done, check out this FREE tool Lisa offers exclusively for podcast listeners: https://www.lisabragg.com/listener-love

Be sure to find Lisa at www.lisabragg.com, and follow her on LinkedIn, Instagram, and Facebook.

Meanwhile, please keep on sharing your stories. Trust me, the world needs them more than ever.

Can you brag about your work without being obnoxious?